Tag: Dentsu Aegis Network

Dentsu acquires Aegis

Jul 4, 2012

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by

g_fasol

in FDI, Japanese investments in EU, M&A

Aegis Group plc, a UK company with French roots by Gerhard Fasol Dentsu’s challenge to grow global footprint while managing cultural differences On Thursday, July 5th, 2012, Dentsu announced the acquisition of Aegis Group plc, a UK company with French roots, centered on media advertising media buying. Dentsu’s need to globalize Driving this acquisition was…